Agenda item

Scrutiny project group report on the visitor economy strategy

Decision:

*RESOLVED –

 

1.    That the report outlining the findings of the scrutiny project group be noted.

 

2.    That, subject to the approval of the strategy and action plan by Full Council on 23 February, 2022, an update on the delivery of the action plan be reported to the Community, Customer and Organisation Scrutiny Committee after the strategy has been in place for 12 months to allow scrutiny to review the progress made.

 

REASON FOR DECISIONS

 

1.    To contribute to the development of a vision that will provide beneficial and sustainable growth of the town as a destination and establish priorities for marketing, investment, product development and training through constructive ‘critical friend’ participation.

 

2.    To monitor progress against the implementation of the strategy and action plan during the initial stages of the plan to understand its effectiveness.

 

 

Minutes:

The Chair of the Scrutiny Project Group, Councillor Caulfield, presented the report and recommendations of the Community, Customer and Organisational Scrutiny Committee on the development of the council’s new visitor economy strategy.

 

The full report of the Scrutiny Project Group was attached at Appendix 1 of the officer’s report.

 

The Group’s report and recommendations had been considered, approved and adopted by the Community, Customer and Organisational Scrutiny Committee. The Committee’s report and recommendations were now required to be considered by Cabinet and a formal response provided to the Committee, in accordance with the Council’s Scrutiny Procedure rules.

 

*RESOLVED –

 

1.    That the report outlining the findings of the scrutiny project group be noted.

 

2.    That, subject to the approval of the strategy and action plan by Full Council on 23 February, 2022, an update on the delivery of the action plan be reported to the Community, Customer and Organisation Scrutiny Committee after the strategy has been in place for 12 months to allow scrutiny to review the progress made.

 

REASONS FOR DECISIONS

 

1.    To contribute to the development of a vision that will provide beneficial and sustainable growth of the town as a destination and establish priorities for marketing, investment, product development and training through constructive ‘critical friend’ participation.

 

2.    To monitor progress against the implementation of the strategy and action plan during the initial stages of the plan to understand its effectiveness.

 

Supporting documents: